Our Story.
We’re the Digital and Media agency that prioritise connection.
Because Bonded connect with you better than any other agency – you connect best with those that matter to you.
WE BELIEVE
Bonded culture.
Our belief.
At Bonded we believe connection is everything; only truly connected brands can maximise.
We build deep connections to our clients, their audiences and people, and across our teams.
We connect with people that matter most to our clients, to maximise results.
Connection is everything; only truly connected brands can maximise.
Our approach.
We invest in senior client facing consultants and channel specialists, to lead our connected approach.
We use industry leading tools and processes to create efficiencies, allowing our team to focus on maximising results.
WHY
The Bonded story.
Welcome to Bonded.
We are a highly experienced and connected team; each with 15 years+ experience of working in big agencies, delivering results for the world’s most successful brands.
Our wealth of experience together with our broad and deep industry knowledge allows Bonded to deliver connected solutions that maximise results for our clients.
Our clients do not settle for average. And neither do we.
We have a clear mission: to be the best business communications company in the world.
Every day, we come to work to help our clients and deliver the best solutions, the best service and client experience – and do it all in a sustainable way.
To successfully do that, we focus on connection.
VALUES
Our brand.
We believe connection with people is the future of business communications; in an ever changing fast paced world the importance of people has not changed; this is the constant.
The Bonded mantra is Only Connect – which means superb quality, TRUE relationships are better than any number of smaller, weaker ones.
Bonded fosters only the former. Because that is what we exist to do; to help clients become the best they can be.
PAST TO PRESENT
The history of media.
FIRST NEWSPAPER...
The world’s first newspaper, Relation aller Fürnemmen und gedenckwürdigen Historien, was issued in Strasbourg by Johann Carolus.
FIRST MAGAZINE...
The Scots Magazine, the world’s oldest magazine still in publication, was first published.
FIRST ADVERTISING AGENCY...
The world first advertising agency was founded by William Taylor, existing until the late 1980s as White Bull Holmes, a well-known recruitment-advertising agency in London.
FIRST BILLBOARD RENTAL...
The world’s earliest known billboard rental was available in America, followed shortly by the world’s first 24-sheet billboard, displayed at the Paris Esposition.
FIRST PAID RADIO ADVERT...
The world’s first paid radio advertising was aired on WEAF (WFAN) in New York. The ad was a 10-minute broadcast on the subject of a carefree life in the suburbs at the Hawthorne Court Apartments in Jackson Heights, Queens.
FIRST TV ADVERT...
The world’s first television advertisement was aired and lasted nearly ten seconds. The advert promoted a Bulova Watch with the message “America runs on Bulova time.”
ADVERTISING GOLDEN ERA...
The start of the golden era of advertising. Professionals started thinking out big ideas and advertising transformed into a real science with teams of psychologists, focus groups, and researchers.
FIRST UK RADIO AD...
The first radio ad in the UK following the launch of the London Broadcasting Company – the first commercial station in the country. The ad was for Birdseye Frozen Food.
BIRTH OF THE INTERNET...
1983 is considered the official birth year of the Internet; a new communications protocol was established allowing for different kinds of computers on different networks to “talk” to each other.
AFFILIATE MARKETING...
The concept of affiliate marketing on the Internet was started by PC flower and gifts.
BANNER ADVERTISING...
Amazon launched and the evolution of digital banner advertising began with the first digital banner ads from 12 brands including Volvo, AT&T, and IBM.
GOOGLE ADWORDS...
Google developed Google AdWords (now Google Ads) and launched their first browser toolbar that included Toolbar PageRank (TBPR), signifying the start of SEO and PPC advertising.
LINKEDIN LAUNCHED...
LinkedIn was launched as a platform for professional networking, allowing job seekers to post their CVs and employers to post jobs.
GOOGLE ANALYTICS...
Google launched Google Analytics; a web analytics service that tracks and reports website traffic.
TWITTER, SPOTIFY, YOUTUBE...
Twitter launched, Spotify launched and Google acquired YouTube for almost $1.7 billion..
FACEBOOK ADS...
The introduction of Facebook Ads, expanding the number of targeting possibilities that advertising platforms could offer to businesses.
YOUTUBE ADS...
YouTube ads were launched in seven formats.
SNAPCHAT LAUNCHED...
Snapchat launched, originally named ‘Picaboo’.
INSTAGRAM BOUGHT...
Facebook bought Instagram for $1 billion, 18 months after its launch.
ADS & STORIES...
Instagram ads and Snapchat stories were launched.
WHATSAPP BOUGHT...
Facebook bought WhatsApp for $22 billion and Facebook Audience Network was introduced.
TIKTOK LAUNCHED...
Tiktok launched, Facebook Messenger ads went global and Instagram shopping was introduced.
FACEBOOK SHOPS...
Facebook introduced Facebook Shops.
BONDED LAUNCHED...
Bonded launched – connecting with you better than any other agency – so you connect best with those that matter to you.
To be continued…
