Local SEO.

Services > Digital > SEO > Local SEO

Local SEO is a specific element of our SEO service focussed on helping businesses increase their regional and local search engine visibility and connect with local audiences.

The opportunity is now greater than ever for clients targeting localised audiences with a local SEO approach. The rise of mobile search has changed how users search for products locally, leading to a significant increase in the importance of localised organic search results.


Our approach to Local SEO.

Our specific local SEO service includes everything from identification of keywords with local intent to optimisation of first and third party platforms for local products and services.

Created by potrace 1.16, written by Peter Selinger 2001-2019

Local keyphrase strategy

Developing a thorough local keyphrase strategy is an essential component of local SEO. SERP and keyword research allows us to roadmap the most effective way to target local audiences, whether through your website, your GMB listings or a combination of the two.

Created by potrace 1.16, written by Peter Selinger 2001-2019

On-page optimisation

On-page optimisation of local branch pages for target keyword groups and use of structured data to highlight key information for your local branches are essential first steps in order to effectively reach local audiences.

Created by potrace 1.16, written by Peter Selinger 2001-2019

Google My Business

Google My Business is an indispensable tool to help businesses maintain their presence locally and build credibility. We provide GMB audits and optimisation to support the management of key branch information, including opening hours, contact details, description, store images and local service information.

Created by potrace 1.16, written by Peter Selinger 2001-2019

Local digital PR & link earning

Local link earning and digital PR are important components of local SEO. A comprehensive local digital PR strategy can enable you to better reach target audiences by building local authority which amplifies on-page relevancy signals instilled via local branch pages.

Created by potrace 1.16, written by Peter Selinger 2001-2019

Local citations

Local citations refer to any online mention of the name, address, and phone number (NAP) of a local business and up to date, accurate citations are key to building visibility for local search terms. We provide audits and updates of live citations, and can build out key local citations for your local branches where your website has any existing gaps.

Created by potrace 1.16, written by Peter Selinger 2001-2019

Benefits of local SEO

Local SEO is important to any business which serves customers in a local area, whether you’re a service-based business operating in a catchment area or physical establishment looking to get boots through the door. A great way of attracting more people from your target market and raising awareness for services locally is by improving your local search engine visibility.


Local SEO audit.

We deliver audits for clients to identify opportunities for Local SEO improvements.

Contact us today to receive a review of your Local SEO performance by our team of specialists.

Talk to a Bonded SEO specialist.

We’ll work with you to develop a brief, solve a specific problem or simply provide a fresh pair of eyes.


Brands that trust us.


What clients say about us.

The Bonded Team are exceptionally talented. Highly skilled in delivering effective Media & Digital Solutions for clients.
Paul Barnard
Managing Director, Regital
I’ve been very impressed with the Bonded team, they’ve really helped deliver on our business growth targets. Technically strong and great to work with – highly recommended.
Ali Ghobadi
Marketing Director, One Utility Bill

How our work has worked.