Media Strategy & Consultancy.

Services > Media Strategy & Consultancy

We create bespoke media plans for clients that build deep connections to client audiences, utilising our best practice ‘b’ framework.

Effective media strategy, planning and buying in today’s multi-channel media landscape requires deep individual channel knowledge, together with knowledge and experience of how different channels work together across the audience journey.

HOW

Our approach.

The client’s audience and their objectives sit at the heart of our ‘b’ framework.

We invest time in understanding our client’s audience, the relationships they have with media and communication and how this aligns across their audience journey.

We use industry leading audience insight and planning tools to build sophisticated audience profiles, enabling us to create integrated multi-channel media plans that deliver truly effective audience connection.

We deliver a granular approach to our best practice channel activation, closely measuring performance against our clients’ objectives throughout campaigns.

Media planning and buying.

Our media planning and buying expertise includes the following media channels:

Traditional media

Integration with digital marketing channels

Naturally we deliver fully integrated media campaigns, which includes integration of digital media channels such as paid search, paid social and display advertising.

CONNECT

Media audit.

We deliver media audits for clients to identify opportunities for more effective audience engagement and performance Impact. This covers everything from media strategy, channel planning, channel integration, pricing and performance.

Contact us today if you would like us to review your current your current media approach.

Effective media strategy, planning and buying in today’s multi-channel media landscape requires deep individual channel knowledge, together with knowledge and experience of how different channels work together across the audience journey. Effective media strategy, planning and buying in today’s multi-channel media landscape requires deep individual channel knowledge, together with knowledge and experience of how different channels work together across the audience journey.

We create bespoke media plans for clients that build deep connections to client audiences, utilising our best practice ‘b’ framework…

'b' framework.

‘b’ Framework – Phase 1: Connecting to our clients:

We establish the Situation by delivering an audit of current & past marketing activity and use tools & insight to Connect an audience first approach.

We collaboratively align your Objectives with the opportunity for growth and establish the measurement of success for our partnership.

‘b’ Framework – Phase 2: Connecting to client audiences:

We develop a channel agnostic media & digital Strategy to Connect effectively with your audience & maximise success.

We Connect the Strategy to audience first channel activation, via the Planning, Tools & Tactics to drive results

All our activity is documented in a granular and transparent way – clients are Connected with what to expect and when.

We Connect a continual process of success measurement, through  channel reporting, optimisation and consultancy. 

Bonded 'b' framework

Talk to a Media specialist at Bonded.

We’ll work with you to build a brief, solve a specific problem or simply provide a fresh pair of eyes.

OUR EXPERIENCE

Brands that trust us.

TESTIMONIALS

What clients say about us.

The Bonded Team are exceptionally talented. Highly skilled in delivering effective Media & Digital Solutions for clients.
Paul Barnard
Managing Director, Regital
I’ve worked with the team at Bonded for a number of years and I can highly recommend them – great people who really take the time to get understand your business and deliver a brilliant service.
Ecommerce Director
Greg Gaffney
CASE STUDIES

How our work has worked.

PARTNERS, ACCREDITATIONS & QUALIFICATIONS
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